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Real effective.

Like any journey, direction matters. And to have direction, a plan is essential.

Set out your strategic direction and connect with your target market.

Formulating a foolproof plan is essential for any organisation. We can help you create a marketing strategy that delivers real results to achieve your business goals. Whether it's short-term sales drivers or long-term brand building, we have the breadth of experience to steer you in the right direction.

Meet your marketing team. Our strategic planning experts are an extension of your team.

Natalie Allen

Natalie Allen

"Customers should be at the heart of every marketing decision."

Having experience both client and agency side, Nat brings the 'savvy' to Hot Mustard's offering. With almost 20 years of marketing experience, Nat can help create a customer-centric marketing plan that delivers measurable results.  


Paul Bell

"Marketing is simple once you understand the business opportunity."

To complement Natalie's 'savvy', Paul's extensive and intuitive business experience brings the 'canny' to the equation. Strategic problem solving is Paul's secret weapon, with both tactical and long-term solutions to any marketing challenge.


We offer  real  help with...

Business Strategy

From one-on-one consults to team workshops, we work with you to develop tools for your sales team and customers.

Brand Workshops

We work to identify your unique selling points before channelling this into a brand package.

Digital Consultancy

We can help you work out how digital and social media fits into your marketing mix.

Marketing Workshops

Getting our teams together can go a long way in assisting you to generate new marketing initiatives and key sales messages.

Marketing Plans

We'll create a marketing plan, including key marketing activities broken down month by month and with a budget.

Customer Personas

We can help you understand your customers better to ensure your marketing strategy connects in a meaningful way. 


After a fixed price for a brand workshop?

Make brand building easy to understand and accessible - all in one neat package.







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Ready to create a marketing plan that will have measurable results?

Get in touch to learn more about how we can help you make a plan for your business.

Thank you. One of our team will be in touch.

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