Real people. Real engagement. Real results. We're here to level up your brand's presence and leave a lasting impression. Ready to schedule your next marketing planning workshop? LET'S CHAT Thank you. One of our team wll be in touch.

< STEVENS - CHALLENGER Lorem ipsum dolor sit amet. Overview Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean risus sem, cursus non mauris eu, tristique lacinia tellus. Cras at tellus id felis finibus varius in in dolor. Etiam auctor metus a nunc tincidunt, non convallis massa aliquam. Donec consequat, ex quis viverra porttitor, leo lacus cursus urna, vel aliquam ex libero et diam. Phasellus quis commodo arcu. Phasellus mi tellus, rutrum vel orci quis, egestas volutpat risus. Nunc sagittis sem sit amet rutrum dapibus. Vivamus eu turpis id orci venenatis mollis. Maecenas molestie finibus sodales. Aliquam nisl nibh, aliquam non eros id, bibendum ultricies tortor. Suspendisse ultrices neque ac odio venenatis mattis. Vestibulum non vehicula nulla. Donec risus risus, tempor eget fringilla ac, porttitor sit amet turpis. Morbi id rhoncus eros, sit amet blandit tortor. Suspendisse dictum condimentum nunc non venenatis. Integer non lorem quis sem venenatis cursus in a magna. Need new, original ideas that engage your customers & deliver results? Get in touch with us, we have plenty of bright ideas. LET'S CHAT Thank you. One of our team will be in touch.

< KINGS PLANT BARN Spring into Kings. Overview Spring is the most critical retail period for Kings Plant Barn. We were tasked with concepting a new spring creative platform for the brand; refining the retail design elements and developing a brand content pillar that could easily be adapted to multiple media. Understanding that weather plays an important part in customers’ decisions to shop for plants, we leveraged the innovative technology in OOH billboards to display a weather-specific message and related it to the experience of visiting a Kings garden centre. This campaign positioned Kings as more than just a place to buy plants – it became a spring destination. Need new, original ideas that engage your customers & deliver results? Get in touch with us, we have plenty of bright ideas. LET'S CHAT Thank you. One of our team will be in touch.

< AR37 - PGG WRIGHTSON SEEDS Elevating the awareness of an understated Kiwi brand icon. Overview Kiwis love a quiet, unassuming hero, and our history is full of them. AR37 endophyte is no exception - the quiet achiever that has contributed billions of dollars to NZ’s economy without being seen or heard. After 18 years of being awesome we bring this reluctant but great Kiwi brand into the public consciousness with a nifty animation and a campaign that celebrated its icon status and tips the hat to its ingenuity and contribution. Need new, original ideas that engage your customers & deliver results? Get in touch with us, we have plenty of bright ideas. LET'S CHAT Thank you. One of our team will be in touch.

< NORTH CANTERBURY VET CLINICS Creatures and their owners, great and small. Overview Typically, a vet clinic is simply a place to treat sick and injured animals. North Canterbury Vets, a collection of region-wide vet centres, offer more - much more. Not willing to just be ‘the ambulance at the bottom of the cliff’, NCVs provide education, programmes and health advice for their customers both in town and country. But what's central to NCVs' service is careful attention to any emotional impact, striving to keep the human element in mind through a warm, sincere and professional offering. We wanted to ensure North Canterbury Vets properly expressed themselves and their offering through key selling messages and photography, capturing the essence of their brand. < ALL CASE STUDIES >

Meet Hot Mustard, a small but highly specialized team adapting to an ever-changing world. Discover our innovative approach to marketing and creativity. ABOUT US Real convenience. We are a small but highly specialised team developing new ways of working to meet the demands of an ever-changing world. ENQUIRE WHAT DO WE OFFER? One building. Multiple specialties. What sets us apart is that we have dedicated specialists in strategy, creative, content, media and digital all under one roof. Sister businesses Diamond Media and Hum Interactive make it easier than ever for collaboration to maximise efficiency and deliver consistency across all touchpoints. It also means we’re fully accountable and can optimise campaign performance quickly. We are in it for our clients, not ourselves. We believe successful outcomes start with sound and mutually-beneficial working relationships. We take the time to understand your business, your goals, and the KPI’s that matter to you, so we can add tangible value. We don’t care about winning ad awards - we care about delivering measurable results that drive business growth, and make our clients look good. We’ve been around for 27 years. Our values haven’t changed. Paul and Nickie started Hot Mustard in 1997 and very quickly earned the reputation of NZ’s leading agri-marketing experts. While our work has expanded into various industries over the years, the way we work hasn’t changed. We’re reliable, transparent, down to earth, and always go the extra mile for our clients. We’re a passionate bunch. And productive too. We love what we do. And it shows in our work. Being passionate might get us out of bed in the morning – but experience, capability, talent, insight and discipline deliver results. We have handpicked a highly skilled team of specialists who are experts in their chosen fields but aren’t afraid to roll up their sleeves and get stuck in to get the job done. We work hard. MEET OUR TEAM CLIENT TESTIMONIALS Real results. Having worked with Hot Mustard over a decade ago, we recently re-appointed them to help re-align our brand positioning to better reflect our commercial offering. It's important that we partner with an agency who listen, and have an integral understanding of our business and sales strategy. We are impressed with the way the team at Hot Mustard has elevated our marketing and communications to the next level, creating engaging content that has improved the way we connect with our customers. Their service is second to none and their ability to analyse results, measure campaigns and provide ongoing insights and recommendations helps us make data driven decisions while staying customer-centric. TERRY WEARMOUTH Marketing Director COMMUNITY SUPPORT Real social impact LEARN MORE What sets us apart? No commitment. We work with brands on a project by project basis. That means no agency contracts for you and more variety for us, it's a win win. How can we help? LET'S CHAT Thank you. One of our team will be in touch.

Connect with Hot Mustard for real connections. Reach out today to start your journey towards effective marketing and creative solutions. CONTACT US Real connections. We love talking to new people. For any inquiries or questions complete the form below and we'll be in touch to schedule a time that suits you. Or call Natalie for an initial chat on +64 21 031 4869. LET'S CHAT Thank you. One of our team will be in touch. GET SOCIAL Follow us on instagram FOLLOW US

< CRV GENETICS Bringing ‘Better cows, better life’ to life. Overview When tasked to develop CRV’s new brand campaign, we wanted to dig deeper into what improved herd genetics means for farmers, beyond the obvious expectations such as increased production. The campaign ‘better cows, better life’ nicely sums up CRV’s core proposition, while portraying emotive benefits through the eyes of their customers. We created a series of videos across the country and tailored the digital media to only promote relevant testimonials in each region. This hyper targeted creative and media approach delivered an exceptional level of brand engagement and campaign longevity. < ALL CASE STUDIES >

< CRV GENETICS Bringing ‘Better cows, better life’ to life. Overview When tasked to develop CRV’s new brand campaign, we wanted to dig deeper into what improved herd genetics means for farmers, beyond the obvious expectations such as increased production. The campaign ‘better cows, better life’ nicely sums up CRV’s core proposition, while portraying emotive benefits through the eyes of their customers. We created a series of videos across the country and tailored the digital media to only promote relevant testimonials in each region. This hyper targeted creative and media approach delivered an exceptional level of brand engagement and campaign longevity. Need new, original ideas that engage your customers & deliver results? Get in touch with us, we have plenty of bright ideas. LET'S CHAT Thank you. One of our team will be in touch.

Experience real storytelling with Hot Mustard. We are your content creators, crafting narratives that resonate and engage. CONTENT Real storytelling. Content that inspires, engages, drives a response AND is fully accountable. ENQUIRE Content: where clicks convert to customers. Good content not only stops the scroll, but it can build trust, boost brand awareness and drive action. It's about delivering engaging content consistently across different platforms like blogs, social media, videos, podcasts and emails. Sounds easy! It is, because we make it easy. 1/11 We are your content creators. At Hot Mustard, we're all about efficiency, ditching the need for large crews at video and photo shoots. Our team is multi-skilled, hands on, and flexible, ready to move anywhere across New Zealand to bring your brand to life. We don't just capture content, our senior creative team have mastered the art of shooting content that tells a story. Exceptional content, no fuss. VIEW CONTENT PACKAGES CONTENT SERVICES We can offer real help with... Social Media Strategy Tailored plans to enhance your online presence, engage your target audience and drive results. Content Creative Content ideas that stop the scroll and get your messages seen, loved and shared. Video & Photography Mastering the art of capturing content visually, we've fine-tuned our shoots to deliver real value. Content Writing Copywriting that informs, engages and entertains your audience to drive action. Email Marketing Compelling emails to boost customer engagement and build brand loyalty. Reporting Analysis and insights to measure content performance and optimise for the best results. CONTENT PACKAGES We've packaged up our content offering to make it real easy to get started. Good content makes a big difference to your digital marketing results. Our packages are designed to offer real value and transparency about what we'll deliver. Content Audit Starter Package Growth Package VIEW PACKAGES VIDEO SHOWCASE Real engagement. Agricom - Three60 Play Video Facebook Twitter Pinterest Tumblr Copy Link Link Copied Now Playing Agricom - Three60 01:12 Play Video Now Playing Kauri Park - Wholesale Nursery 00:29 Play Video Now Playing CRV - Better cows, better life 02:10 Play Video VIEW MORE VIDEOS Enquire CTA Strip Ready to create memorable, scroll-stopping content? Let's go! Choose an option LET'S CHAT Thank you. One of our team will be in touch.

< BAYER BRAND TVC Understated understanding. Overview From time to time, companies and brands can be guilty of talking too much and delivering too little. Bayer's products, however, are an exception to the rule. Used and proven year after year, we chose to celebrate the growers' pride and passion for what they do. Through a regionally targeted campaign using TV and social media, we reminded growers that the Bayer brand understands them and all they strive for, providing a platform for advice and products to help them achieve it. < ALL CASE STUDIES >

We donate a lot of time to Rotary that results in helping raise money for some great causes. COMMUNITY SUPPORT Real social impact. We are passionate about donating our time to community services and charities to have a real impact on causes close to our hearts. Rotary North Harbour. Nickie Miles joined Rotary to give back to the community and is very passionate about any initiatives that support youth. Nickie is now the President of North Harbour Rotary which has a focus on fellowship and service - making a difference by supporting people and projects in the community. We utilise the skills of our studio team donating their time to produce posters and other collateral/assets to help promote Rotary North Harbour events and initiatives. rotarynorthharbour.org.nz PROJECTS 10 PRODUCTION HOURS 80 MONEY RAISED $350k Kids with Arthritis New Zealand. Jolene Hellund, our Senior Project Manager, joined the Board of Kids With Arthritis New Zealand in August 2024 after her son, Sam, was diagnosed with system juvenile idiopathic arthritis in November 2023. Jolene is passionate about supporting other children with arthritis and their families. She utilises her digital skills donating her time to manage their website and social media channels amongst other Board related duties. kidswitharthritis.org.nz